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Case Studies

Custom Digital Platform for Optimized Service Scheduling

Using AWS services to boost revenue, improve customer satisfaction, and drive operational efficiency.

Executive Summary

A national specialty pet retailer sought a custom digital platform to optimize scheduling and improve the delivery of grooming services across its locations. Their legacy platform was outdated, inefficient, and unable to meet the demands of a rapidly growing business. With help from JBS Dev, the retailer successfully built and launched a new mobile scheduling platform within an aggressive six-month timeline. The solution not only improved customer satisfaction and operational efficiency but also boosted online bookings and revenue. By leveraging AWS services, the retailer reduced operational costs and positioned itself as a leader in technology-driven pet services.

About the Retailer

This specialty pet retailer operates over 65 stores across nine states and has served pet parents for more than 55 years. As part of a larger health and wellness company with over 1,500 locations across the U.S., Mexico, and Puerto Rico, the retailer offers grooming and other pet-related services. Its emphasis on quality and customer care has made it a leader in the pet services industry.

Challenges

In a competitive retail landscape, customers demand seamless, omnichannel experiences. The retailer’s legacy platform for scheduling grooming services was outdated, slow, and inefficient. Key challenges included:

  • Inefficient architecture: A bloated system with unnecessary data and a complex schema hindered user experience.
  • Customer dissatisfaction: Booking grooming appointments online was slow and frustrating, leading to lost opportunities.
  • Tight timeline: The retailer needed the new solution launched within six months to meet revenue targets and stay competitive.

How JBS Dev Helped

JBS Dev partnered with the retailer to design and implement a custom solution that addressed these challenges head-on. Key steps included:

  • Expedited project analysis: Senior management technical consultants assessed project scope and requirements.
  • Custom platform development: A team of senior engineers built a new scheduling platform from scratch, tailored to the retailer’s specific needs.
  • Agile approach: JBS Dev used an agile development process to ensure rapid iteration and delivery.
  • Data migration: The team successfully migrated all data from the legacy system into the new platform.
  • Integration with Master Data Management (MDM): The platform was fully integrated with the retailer’s Golden Record for streamlined operations.
  • AWS-powered architecture: A modern serverless infrastructure, including AWS Lambda, Amazon API Gateway, and Amazon Aurora, ensured scalability, reliability, and cost-efficiency.

Results and Benefits

JBS Dev delivered a state-of-the-art scheduling platform that exceeded expectations. Key outcomes included:

  • Enhanced performance: Main page load time improved from 20 seconds to just 1.5 seconds, reducing resource usage by 93%.
  • Increased online bookings: A 20% lift in bookings immediately after launch, followed by a 50% increase within 12 weeks, driven by improved SEO and marketing efforts.
  • Revenue growth: The platform generated an additional $800K per week in completed grooming appointments.
  • Continuous innovation: New features like optimized SMS communications and flexible scheduling reduced no-shows, adding $2.5M in annual sales.
  • Future-ready infrastructure: The AWS-powered solution provided a scalable, resilient foundation for ongoing growth and innovation.

AWS Services Used

The solution leveraged cutting-edge AWS technologies to build a robust and scalable platform:

  • AWS Lambda and Amazon API Gateway for serverless computing and API management.
  • Amazon Elasticsearch for fast appointment data indexing and calendar performance.
  • Amazon Aurora for reliable, high-performance database management.
  • AWS DMS for seamless data migration from the legacy platform.
  • Amazon Redshift for real-time reporting and analytics.

By utilizing AWS services, JBS Dev delivered a cost-effective solution that set a new standard for the retailer’s mobile and digital initiatives.